Are you ready to establish an online presence for your company? Have you decided it is time to design a company website? Once you have decided to do so, the only question you must consider is whether to use an open source management system or create a custom built website for my business? What is best for you and your business? Are there any differences at all?
Using Open Source CMS’s
As a pre-developed, CMS framework, an Open Source Content Management System such as Shopify, WordPress, and Joomla requires you to buy themes from websites like themeforest.com so that you’ll be able to integrate it into their framework.
Remember that themes and templates usually have built-in features which sometimes have a problem with SEO performance and load speed. Meaning it makes it more difficult for existing and potential clients to find you through search engines, and if they do find you there can be loading issues.
Custom Built Website
A custom built website means just that. You will be assigned a development and design team dedicated to you and your business. This team includes developers and artists focused and devoted to designing and building your one of a kind custom website. Your business is unique and your website should represent that. A custom-built website enables customers to instantly see your brand, what you offer, and enables your business the opportunity to stand out.
The creative process begins with who you want to reach out to (your target audience,) what you need on your website/functionalities, and what image you want to project on the internet.
Search engine optimization or SEO can make or break your business on the internet. It can define your success or ultimate failure. Learn to follow the rules but bear in mind that not all the themes stick with the rules. Beyond keyword search, the best part in a custom built website is that you get organic leads for being relevant on Google and other search engines since it is tailored to your needs and wants.
Custom website designs enable your website to be accessible from all mobile devices, whether your customers are viewing your site from a tablet, smartphone, pc, laptop, others, all of the elements will function properly.
PROS OF CUSTOM BUILT WEBSITES
- To help create brand awareness, a custom designed website will have a unique design based on your business.
- A custom built website is flexible to what your business requires.
- The website is verified to work across all mobile devices and browsers (like Internet Explorer, Google Chrome, Safari, etc.)
- Custom designed websites are built to be search engine friendly.
- A custom built website will grow with your company. If you know how you will need your website to function in the future, a professional web developer will install updated technologies to establish those ideas.
- Custom built websites generally come with the support of a development team/ company.
CONS OF CUSTOM BUILT WEBSITES
- A custom built website is more costly than a template.
- The development time to create a custom built website is generally longer than a template site.
- The custom built website will grow with your company. If you know how you will need your website to function in the future, a professional web developer will install updated technologies that will establish those ideas.
Are you thinking about redesigning or creating an e-commerce website? Webeteer offers a complimentary, free sample homepage design, custom designed within 48 hours! Try us before you hire us!
Portfolio Examples
Please see a small sample of the company websites Webeteer has created over the years. Webeteer has over 200+ company websites within our portfolio. If you need more samples, please see Webeteer’s portfolio to check out more of our work.
Shopping around? Did you know that Webeteer will not only match, but BEAT any competitor’s pricing in North Canada?* Have a proposal written up? Send it to us and we’ll do it cheaper! Some conditions apply.
